Jordan IV and VI Retros
May 18, 2008
For sneakerheads, this spring and summer season looks to pack your closets and lighten your wallets. Jordan Brand is releasing two iconic sneakers deemed “grail” worthy by all aficionados: the Jordan IV Black/Cements and the Jordan VI Carmines. Of course, JB is cashing in on the fact that both these sneakers will be so hotly sought after that price will be an afterthought. JB deliberately packaged these kicks in separate Jordan Countdown Packs, the IVs with 19s and the VIs with 17s. With an inflated price tag of over $300, people will still be lining up days in advance. Let’s be honest, no one’s buying these Countdown Packs for the throw-ins, and I can already picture an abundance of 17s and 19s on ebay.
Anyways, getting back to the topic of this post: the IVs and the VIs. When first introduced in 1989, the IVs were welcomed with lukewarm praise, and skeptics viewed it as tacky and cheap. Oops. The IVs quickly gained popularity among the public, and were even showcased in Spike Lee’s Do the Right Thing. Two years later, the VIs were released and coincidentally Jordan won his first title…adding to the legend and mystique of the sneaker. The VIs were also secretly worn by Batman in Batman Returns, and we all know Batman kicks ass in style (minus Michael Keaton).
With both the IVs and the VIs, I share the sentiment of the masses. These sneakers were definitely ahead of their time and play to the nostalgia of sneakerheads. I commend JB for re-releasing these two colorways and hope they keep it up but just not in Countdown Packs. If only JB retros the IIIs…